Trusted advice and delivery of strategy and commercial services

CONTACT MARTIN

Expertise

Self employed independent consultant providing trusted advice and delivery of strategy and commercial services. I am frequently engaged to lead complex commercial negotiations with a proven track record of successful outcomes.
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Approach

I don't believe in formulaic approaches to solving business problems. Rather, I believe in taking the time to really understand the problem or opportunity and questioning what things must be true for the client to achieve success.
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Engagement

Recent clients across multiple sectors: aviation, electricity, IT, non-residential construction, telco and primary healthcare. Usually, the common links are helping clients manage growth or assistance with solutions to complex business problems.
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MARTIN BUTLER

Expertise

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Self-employed independent

Self employed independent consultant providing trusted advice and delivery of commercial services since 2008.
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Executive experience

General Management roles with Spark including GM Mobile, Managing Director – Optimation NZ.  
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Start-up experience

Key role in the establishment of boutique tech. recruitment business Hyre Australia and a fledgling Far North aquaculture business.
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Education

MBA with distinction from Victoria University – industrial economics focus.
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Practical focus

Fitter & Turner by trade, having served my apprenticeship with a maritime business on the Wellington waterfront.
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Problem solver

Strong record of successful commercial mediation/resolution. Securement of grant funding to assist start-up’s. Chaired multi-organisational efforts that resolved the extreme Auckland Airport traffic congestion experienced pre Covid.
MARTIN BUTLER

Approach

Formulaic approaches toward developing a strategy and the formation of intent are rarely fruitful. Yet quality business cases that clearly communicate the conditions for success, the requirements of the plan, the risks that can be mitigated and those that cannot is as important as ever. 

I like to challenge the nature of the problem deeply and the necessary criteria to achieve strong intent. Then, bring the components of the project together in a delivery plan that has sufficient clarity to gain a strong base of commitment across all those involved.  



CONTACT MARTIN
MARTIN BUTLER

 Client Engagement & Delivery

Private Equity Clients

Assistance with the smooth and successful transition of a software business, acquired from the founder, to new ownership. Data centre project development - business case and commercial advisory.

Water Sector

3 Waters Reforms: reporting to the CE of the Auckland and Northland water services entity, 2IC helping lead establishment of the enterprise. Significant team leadership/project design and execution management of relevant relationships across the sector. Assist leading provider with Governance training for team.

Mobile & Telco

Multiple strategic engagements that have built on my prior GM Telecom Mobile expertise.


Data Centres

Multiple engagements – led the commercial process for Spark acquisition of Revera. Prospective investor investigation of data centre investment and support service initiatives and studies.

Aviation Sector

For Auckland Airport, multiple engagements – master plan process, adjacency investment, leadership of multiple operational projects.


Power Sector

Transpower – multiple engagements in grid delivery focussed on operating effectiveness and safety. Gentailers & power retailers – assistance with retail strategies including bundled service offers.


Leading Professional Service Businesses

Research and drafting of a promotional thought piece on actionable strategies to build New Zealand’s prosperity. Paper utilised as the foundation for a Client engagement campaign.

Up & Coming Professional Service Businesses

Architecture, Project Management, Planning & Urban Design – multiple engagements assisting with commercial strategy, succession strategy and sales strategy.

Australiasian Services Business
Market Leader

Leadership of a strategy refresh project, for the NZ operating company, and involving all key lines of business. 


Major Auckland Hospital
& Transport Provider

Successful execution of a commercial mediation process, focussed on the impacts of adjacent infrastructure with the objective. Commercial resolution prevented escalation of the issue to the Environment Court.


Far North Iwi

Assistance with the utilisation of assets to advance horticulture and aquaculture investments.


Health Sector

Multiple engagements with Te Whatu Ora/DHBs including: property strategy, development of commercial revenue opportunities, car-parking strategy, function specific operational effectiveness reviews.

Regional Development

Leadership of a regional development project, in the eastern Waikato, with the objective of encouraging the development of post-harvest produce processing facilities.


Construction Sector

Multiple engagements – construction co. strategy review, major project relationship enhancement developer/project manager/client, provision of digital twin services

Leading NZ Insurance Co.

Strategic support on cost management within the vehicle insurance portfolio.


Leading NZ Waste Services Co.

Fleet management strategic advisory.

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About Martin

 

 Solving complex business problems that involve a combination of a growth opportunity, good people – their aspirations and concerns, combined with a set of assets and capabilities, has always excited me. No two challenges are ever the same. Rather, each challenge is a test, a puzzle to be solved.


In my opinion, formulaic approaches to problem solving rarely work. Rather, it’s more fruitful to take the time to understand the outcomes sought and challenges involved. What are the factors that must be made true to achieve success? What are the real influences and drivers for these factors? Stakeholder commitment is always conditional – what are the conditions for support? What is the sequence of delivery that can build trust and confidence in the outcomes required?


Then, and only then, does real clarity on the real problem(s) to be worked through emerge.


I have an MBA with distinction from Victoria University, Wellington, with an economics focus. This combined with an extensive and diverse career enables me to bring a comprehensive toolkit to the table.